Since the onset of the “Digital Changning” program in 2001, the District has turned its role from a private business breeding ground into a hub of high-tech companies. Form east to west, there are three industrial parks boosting the rise of the IT sector. And the district is progressing steadily in IT-empowered civil affairs management. Changning leads the whole of Shanghai in terms of digital community and files. An emerging digital business chain, with the multimedia industrial park and “multimedia corridor” as the center, is drawing more talent and investment to the industry in the District.